The "AI Assessment Effect": When AI changes human behavior
Companies use AI-based tools to review application documents, record interviews, and analyze character traits. A recent study shows what this means for applicants and recruiting.
How digital twins optimize recruiting, personnel development, and organization
Imagine a precise model that reveals human strengths and weaknesses, highlights potential for development, and helps you make informed personnel decisions. That's exactly what digital twins of employees do. We show you how they work in practice and what advantages they offer.
Why personas are the key to better chatbots
How customer-oriented is your chatbot really? Does it respond to your customers' pain points? Does it help empathetically with problems? And does it have the right answers ready? If not, personas are a solution.
Persona bot: Chat with your persona
Video beats images, beats text, according to marketing and media. And chatting or conversing with data-based personas beats sedcard reading, according to us. Read here what it's all about.
Personas and digital twins
What if you could tailor your entire customer or candidate journey to the needs of your customers or applicants by talking to a digital twin of your target group? With data-based personas and the PersonaGPT function, you can.
AI and personas: pros and cons
We have already tried out the fact that ChatGPT can create personas. We also know that this is not a particularly good idea. Nevertheless, AI can actively support us in our work with personas.
Create personas with chat GPT
If you look at social media, the news, magazines and blogs these days, you might get the impression that generative AI can do anything - even create personas. We explain the opportunities and risks.
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