We have created examples for you at data-driven personas . Here is an overview.
For each data-based persona, we deliver a playbook: Derived, operational recommendations for action for more Customer Centricity.
A candidate persona for IT staff at a drinking water utility.
Target group sedcard for IT employees of a drinking water supply company.
A Candidate Persona on Graduates and Students with a STEM Focus
A target group description of students and graduates with a STEM focus.
Luca, 24, is a prototypical representative of Generation Z in Germany.
Nicole is 31 and a Millenial. She stands for an entire generation.
Sabine (42) represents Generation X. Get to know her.
Hans is 68 and is a prototypical representative of the Baby Boomer generation.